Welingkar Management Quota PGDM Admission in E-Business

Welingkar Institute of Management’s PGDM E-Business is a highly regarded program designed to equip you with the skills and knowledge needed to thrive in the ever-evolving world of e-commerce and digital business. Welingkar Management Quota PGDM Admission in E-Business-  A Dive into the Digital World. The PGDM E-Business program’s curriculum is likely to include core management courses along with specialized courses focusing on electronic business, e-commerce, digital marketing, and related areas. Students may have the opportunity to choose elective courses within the E-Business specialization, allowing them to tailor their education to specific areas of interest within electronic business. The program is designed to equip students with the skills and knowledge required for roles in the digital business environment. This may include understanding e-commerce strategies, digital marketing, online business models, and emerging trends in the e-business domain.

The E-Business programme offered is a unique course, customized to keep up with the contemporary demands of the business world. The important role that technology plays in all the aspects of human life cannot be debated. Various technological advances have altered and disrupted even the business world tremendously and will continue to do so. It is therefore, imperative that business managers are sensitive and prepared not only to accept it but are also capable to utilize it to excel in their field of work.

Welingkar Mumbai offers is the sixth educational institute from Mumbai to appear as 73rd among the top 100 Best Management Institutes in the National Institutional Ranking Framework (NIRF) list of 2023. The college has International links with foreign universities like Audencia Nantes, France; University of Haifa, Israel; Ben-Gurian University of the Negev, Tel Aviv University, Israel; IDC Herzliya, Israel; Copenhagen Business School, Denmark; Otto Fredrich Universitat, Bamberg, Germany; IESEG School of Management, France; Curtin University, Australia; among others.

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Welingkar Institute of Management Development and Research

WeSchool is the first to understand the need for such a course and initiate a structured programme that forms a great combination of business and technology, integrated to solve business problems, globally. Its objective is to make students –

comfortably adjust to the dynamic business environment which is constantly changing and evolving with every technological innovation and disruption each day

contribute efficiently to business areas that they are placed in

To inspire intra/entrepreneurial spirit required for driving change, creating new business models and transformation in a complex digital world.

Program Overview:

• Full-time two-year program: Offered at both Mumbai and Bengaluru campuses.
• Focus on developing digital leaders: Combines core business knowledge with specialized e-business skills and cutting-edge technology insights.
• Curriculum: Covers topics like digital marketing, e-commerce strategies, big data analytics, social media marketing, online branding, mobile commerce, and more.
• Unique USPs:
  • Industry-oriented: Live projects with companies, guest lectures from industry experts, and case studies ensure practical learning.
  • Focus on cognitive businesses: Explore the integration of AI, IoT, and machine learning into e-business practices.

PGDM E-Business Specialization at Welingkar

Digital Marketing:

• Deepen your understanding of online marketing channels like search engine optimization (SEO), social media marketing, content marketing, pay-per-click (PPC) advertising, and marketing analytics.
• Develop skills in website design and user experience (UX), email marketing, and campaign management.
• Prepare for careers in digital marketing agencies, e-commerce companies, advertising firms, and other organizations looking to leverage digital marketing for growth.

FinTech:

• Explore the intersection of finance and technology, focusing on areas like blockchain, digital payments, mobile banking, robo-advisory, and financial inclusion.
• Gain expertise in data analysis, risk management, and regulatory compliance in the FinTech landscape.
• Prepare for roles in FinTech startups, traditional banks and financial institutions, and consulting firms involved in FinTech projects.

Entrance Exams Accepted for  PGDM E-Business at Welingkar

Entering the Welingkar PGDM E-Business Program: Your Entrance Exam Options

To gain entry into the prestigious Welingkar PGDM E-Business program, you’ll need to excel in one of the following entrance exams:

National Level Exams:

• CAT (Common Admission Test): Widely accepted by top management institutes in India, CAT emphasizes quantitative ability, data interpretation, logical reasoning, and verbal skills.
• XAT (Xavier Aptitude Test): Primarily accepted by XLRI and a few other top B-schools, XAT focuses on similar areas as CAT with some variations in question types and format.
• ATMA (AIMS Test for Management Admissions): Accepted by several B-schools across India, ATMA offers flexibility with four exam schedules per year and focuses on quantitative skills, logical reasoning, and general knowledge.
• CMAT (Common Management Admission Test): Accepted by AICTE-approved B-schools nationwide, CMAT emphasizes quantitative techniques, logical reasoning, language comprehension, and general awareness.

PGDM E-Business Selection Process for Welingkar

The selection process for Welingkar’s PGDM E-Business program involves a multi-stage approach designed to assess your potential and suitability for the program. Here’s a breakdown of the key steps:

Stage 1: Entrance Exam Score:

• You must score well in one of the accepted entrance exams like CAT, XAT, GMAT, CMAT, ATMA, or MAH CET.
• Welingkar sets minimum score cut-offs for each exam, which may vary slightly year-on-year.
• Achieving a competitive score ensures you move to the next stage of the selection process.

Stage 2: Group Discussion (GD):

• Shortlisted candidates participate in group discussions on assigned topics.
• Your ability to think critically, articulate your ideas clearly, collaborate effectively, and demonstrate leadership potential is assessed.
• Practice active listening, contribute constructively, and show respect for fellow participants.

Stage 3: Personal Interview (PI):

• This one-on-one interview allows the admissions committee to assess your motivation, career goals, academic background, extracurricular activities, and overall personality.
• Be prepared to answer questions about your chosen specialization, knowledge of current events, and fit with the program’s values.
• Showcase your confidence, communication skills, and genuine interest in the program.

PGDM E-Business Important Dates at Welingkar

PGDM E-Business Welingkar  Cutoff 2024 (Expected) 

The MHT CET 2023 Round 1 cut-off for Welingkar Mumbai is 99.92 percentile for the All India Category and 99.49 percentile for Maharashtra state general category. The MHT CET 2023 All India Cut-off and rank is as follows:

Placements at Welingkar for PGDM E-Business

• Welingkar boasts a strong placement record for its PGDM E-Business program, consistently placing graduates in top companies across various sectors.
• Average Salary: The average salary package for the Class of 2022 stood at INR 10.60 lakhs, showcasing the program’s ability to position graduates for successful careers.
• Top Salary: The highest package offered reached a remarkable INR 18 lakhs, demonstrating the program’s potential to propel graduates into high-paying roles.
• Diverse Placement Landscape: Leading companies across various sectors recruit from Welingkar E-Business graduates, including:
  • E-commerce giants: Amazon, Flipkart, Myntra, Nykaa
  • IT & ITES: Accenture, Wipro, Infosys, Cognizant
  • Consulting firms: Deloitte, KPMG, EY, PwC
  • Consumer goods: Nestle, HUL, ITC, P&G
  • Startups: Zomato, Swiggy, Razorpay

Factors Contributing to Strong Placements:

• Industry-Oriented Curriculum: The program emphasizes practical skills and knowledge sought after by employers in the e-business sector.
• Strong Industry Linkages: Welingkar has built strong relationships with leading companies, providing students with internship and placement opportunities.
• Experienced Faculty: The program is taught by a team of experienced and qualified faculty members with extensive industry experience.
• Specialization options: Students can choose from specializations like Digital Marketing, FinTech, Supply Chain Management, or Entrepreneurship, further strengthening their profiles for relevant roles.
• Live Projects and Case Studies: Practical learning through real-world projects and case studies equips students with hands-on experience and problem-solving skills.

Welingkar Management Quota PGDM Admission in E-Business

Feel free to ask if you have any further questions about specific aspects of the Welingkar Management Quota PGDM Admission in E-Business.

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